One of the four main focus areas of the University of Alabama's Beyond Sports Initiative focuses on the role sports gambling/gaming plays in modern society. This panel will focus on past findings and future investigations in the area, ranging from connections between betting and media dependency, the ubiquitous nature of sports media advertising/sponsorship, and the development of a sports betting addiction scale. Moderator: Michael Bruce, University of Alabama Panelists: Andrew C. Billings, University of Alabama Brody Ruihley, Miami University (Oxford) Travis R. Bell, University of South Florida
